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23 August 2026

Video of the day -- the bus


Danish transport company Midttrafik produced this ad for its bus service.  It's cool.  Probably worth fullscreen.

10 comments:

  1. Just the fact that it has its own lane would make me want to use it as daily transportation.

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  2. Sounds like they use our word, cool, or something close to it. My ears are not very discerning, so I could be wrong.

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  3. Are they trying to promote the use of buses instead of private vehicles?

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  4. Bijoux: That would help.

    Anvil: I'm sure it's from English. Slang like that gets borrowed easily, because there's nothing else that has exactly the same connotation.

    Ricko: I thought so.

    Tomichan: It's a bus company, so they're trying to encourage riding buses. I don't think they're particularly trying to discourage anything else.

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  5. Interesting, amusement advertisement. I don't know if it would increase its customer base.

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  6. That was funny. Great ad for sure.

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  7. Jabblog: I hope it improved business. We could use seeing more ads like that.

    Mary: I love that a rural bus company could come up with a better ad than all our whizz-bang tech companies can.

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  8. I love EU and British commercials. Many are so funny.

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  9. They sometimes are. I've noticed that. I guess they put more imagination into them.

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